Aloxxi is about more than just color; it is about personality. How can a client relate to their color if it is just called 7G or 11P? Where is the style, the attitude, the FUN?
But what if they could say they are also a Blonde Bambino? or Florentine Dream??
Aloxxi infuses color with personality in order to help the hairdresser tell clients? stories through color.